We've seen it before and we'll see it again, quite possibly before the end of the year: A luxury brand padding its numbers with questionable "sales." This time it's BMW, according to a report in The Wall Street Journal, although there have been rumors of arch-rival Mercedes-Benz doing the same thing in past years. Regardless, fudging the numbers ain't right, and the Journal paints a pretty compelling case for BMW having done just that. The scenario involves the practice of selling dealer "demos." These are supposed to be vehicles that dealers buy to allow customers to test drive or use for loaners and such and then sell as used cars.
Autoblog , How BMW gamed its dealership system to sell more cars, How BMW gamed its dealership system to sell more cars
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